🛍️💥 Black Friday Blitz
Dive into the frenzy of Black Friday, celebrating our sales wins, spotting the checkout glitches, and planning sharper deals for the next rush.
Template Columns
🛒💰 Sales Successes
Highlight the deals and tactics that drove high sales during the rush.
Base column: What Went Well🚫📉 Missed Deals
Identify the bottlenecks and errors that caused lost opportunities.
Base column: What Went Wrong🔧📈 Optimize Offers
Suggest improvements to boost conversion and streamline the checkout flow.
Base column: What We Want to ImproveAbout this template
A fast‑paced retrospective that celebrates Black Friday sales wins, uncovers checkout hiccups, and creates actionable offers for the next rush.
When to use this template
Use when a high‑volume sales event has just ended and the team needs to capture wins, diagnose lost deals, and plan improvements quickly.
How to facilitate
The facilitator opens with a brief recap of the Black Friday period and sets the goal of celebrating wins, spotting missed deals, and planning optimizations.
Team members add sticky notes to the Sales Successes column, noting specific tactics, promotions, or moments that drove high revenue.
Next, participants populate Missed Deals with checkout errors, bottlenecks, or lost opportunities, focusing on concrete examples.
In the Optimize Offers column the group brainstorms concrete changes to pricing, checkout flow, or marketing that could increase conversion.
The team votes on the most impactful ideas and turns the top three into clear action items with owners and due dates.
Close the session by having each owner state their commitment and schedule a quick follow‑up check‑in.
Pro Tips
Use real sales data screenshots on the board to trigger memory and keep discussion evidence‑based.
Limit each participant to three items per column to keep the board manageable and focused.
Assign a time‑keeper to ensure each column gets equal attention and the session stays within the timebox.
FAQ
What if the team can’t agree on which missed deals are most critical?
Facilitate a quick dot‑vote where each member places three votes on the items they feel had the biggest impact, then focus discussion on the top‑voted ones.
How do we ensure action items don’t get lost after the retro?
Record the agreed actions in a shared task board, assign owners, and schedule a reminder for the next sprint planning meeting.
Can this format work for non‑e‑commerce teams?
Yes, replace sales terminology with the team’s key performance metrics and focus on wins, failures, and improvement ideas relevant to their work.
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At a glance
- Duration
45–60 min
- Team Size
5-12 people
- Columns
3 columns
- Base Format
What Went Well, What Went Wrong, What We Want to Improve
Tags
Ready to get started?
Use this template to run your next retrospective